Coldplay - Fix You
-coldplay-fix you from vitoria lordeiro on Vimeo.
For our final song choice we decided on 'Fix You' by Coldplay. When brainstorming ideas we opted on an illustration/amplification style video so that we can appeal to a mass audience but with deeper levels of meaning it gives the viewer more to think about.
There fore we felt that the song that will allow us to easily get this message across would have been Fix You. The origins of the song - Chris Martin writing it for his wifes (Gwyneth Paltrow) father who was sick - is already symbolic and the title of the song links to the lyric where Martin sings of strength in weakness and perseverence.
For these reasons we chose this song and we hope that we can conjure up a suiting video to match the power of the lyrics.
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