Analysis of a Digipak.

This is an example of a 6 panel digipak, of an rock artist. This is an example of a digipak without an image of the artist at the front. It shows the image of an acoustic guitar co-ordinates with a mellow colour scheme allowing us to deduce that it is an album from a rock artist.

It features a conventional layout for a digipak with the song list on the back but they have also added the track list on the CD itself to constantly remind their listeners of it.

The Beatles greatest hits (1962-1965)

This is the digipak and advert of Iconic 60s-70s rock band The Beatles Greatest Hits. It features a more conventional style of presentation with the four members of the band on the front cover. It is a two disc special and features the record label on both discs.

The Beatles greatest hits volume 1

Another aspect it has is at the bottom of the back near the bar code the section in white features the record label along with the producers and executives as well as The Beatles themselves who are credited for making the album.

Coldplay X&Y (2005)

This is Coldplay's third studio album X and Y. This is an example of a modern take on a digipak. It uses animation rather than images of the the group or relating instruments. It has an 80s to early 90s feel about the digipak and although the the colour scheme does not represent the conventions of a rock group it shows how Coldplay are breaking the mould and possibly trying to reach to other audiences.

Coldplay X&Y Dutch Edition

This version of a digipak without the artist on the front suggests that the artists are already established and that they can afford to have the band name and the title of the to the left in small font, because they know that their audience will be able to familiarise them; this is due to the fact that Coldplay have never put a picture of themselves on a studio album before, which represents a lack of vanity and possibly deeper a more intellectual level of lyrics.